WeCross opening party
Posted on October 9, 2012
HAVVADA: A new land and a vision commissioned by turkish developer Serdar Inan
Posted on September 29, 2012
A century after the Republic of Turkey was proclaimed; Prime Minister Recep Tayyip Erdogan presents the Canal Istanbul project and offers to re-visit the map of the city. One billion cubic meter of soil may be carved out of the main land in order to create the canal. Turkish developer, Mister Serdar Inan, proposes to reconstitute the soil to create an island off the shore of Istanbul and a home for a new community. Mister Inan commissions New York based designer Dror Benshetrit to draw his vision for the project; one that blends innovative design ideas, state of the art technology and cultural legacy with inspirations from the work of chief Ottoman architect Mimar Sinan.
Like the Nurai Island in 2008, this project came to Dror as the most-unexpected chance to investigate the idea of the living environment at a scale his mind had never touched before. Dror chose to look at the intimidating project as an opportunity to think about urban design and the life of a community. He spearheaded a reflection group to explore ideas. The team of experts included the Buckminster Fuller Institute, Buro Happold, Shoji Sadao from Fuller, Sadao & Zung Architects. Six months of rich interdisciplinary dialogs have allowed him to draw a radical urban design vision that aims to make the island a home for a new community with the highest quality of life and a positive environmental impact. Dror's vision for HavvAda is one that raises question rather than one that intends to bring answers.
The vision unveiled in Istanbul on September 29, results from Dror's fascination for structure and spatial geometry. With HavvAda, he stretches physics principals that he has long investigated such as the Quadror geometry. He offers to revisit concepts and ideas for urban environment, such as urban design theories, including the Garden City by Ebenezer Howard and studies of Buckminster Fuller's legacy in structural engineering. Today, Dror has drawn a landscape that will keep adapting to the dynamics of the site.
Read more here.
City Modern panel discussion: Designing for Retail Spaces
Posted on September 19, 2012
'Reach'—a sculpture for the Love & Art for Chrildren's Foundation at MuBE
Posted on July 3, 2012
We hope to share the inspiring power of creativity and art with the students of 'Casa da Criança Amor & Arte'; an arts and community center anticipated to open on July 21 in Jataí, Goiás, Brasil. The Arts Center was built by the Love & Art Children's Foundation.
Our 5-meter high sculpture - named 'Reach' - aims to inspire the young students of the school as it represents an open stairway that reaches the sky. Fabricated with the generous support of Brazilian steel company, Mekal, the 1.5-ton sculpture is made from the assembly of QuaDror squares. 'Reach' was unveiled yesterday night at the Brazilian Museum of Sculpture in Sao Paulo - It is now part of the exhibition curated and produced by Love & Art Children's Foundation to celebrate the opening of the center.
MuBE | Museu Brasileiro da Escultura
Avenida Europa, 218 Sao Paulo, 01449-000, Brazil
The piece was fabricated with the help of Industrial Origami folding technology with the generous support and the expertise of Brazilian manufacturing company MEKAL.
Thanks to BOOMSPDESIGN for initiating international creative dialogues in Sao Paulo and for introducing Studio Dror to Mekal.
"I feel like I never left the imaginary world in which I would find inspiration when I was a child. It was fed by images of Rodin's sculpture, paintings and colors from old European masters that I would find and collect. I was constantly drawing and dreaming. I am the same today actually. I only have more references and sources of inspiration, as well as more knowledge and access to execute and materialize my visions. I am an advocate and a true believer of the importance of artistic education for the healthy growth of one's mind. For this, I am honored and pleased to be able to contribute to the Love & Art Children's Foundation educative platform in Brazil. It feels great to know that my artistic expression can be part of the educational environment of the Love & Art school and that it may inspire the students and help them feel that sky is the limit.
My sculpture is a bridge between creative vision andtechnical execution, and metaphorically it means to bridge the ground to the sky as an open stairway. I wish to inspire children's creativity and dreams with it."
The sculpture piece consists of assembled QuaDror squares, clustered in a way to form an open stairway to the sky. The QuaDror geometry is one that Dror discovered in 2006 and which he has since investigated in a cross-disciplinary and collaborative environment. The unique geometry has unfolded a wide scope of advantages for construction that lead to design application ideas for product and architecture.
Wapping Project + Dror for Tumi
Posted on May 3, 2012
Dror teamed up with legendary luggage design brand Tumi to create an innovative and transformative design for the renown luggage brand, whilst the Wapping Project's director Jules Wright was commissioned to create an unusual campaign for the launch of the collaboration. The result was a Dror for Tumi installation at Tom Dixon's MOST, featuring a short film entitled 'Passaggio' which documented a dark and surreal journey from Cambridge to Milan.
Posted on May 2, 2012
Tumi Tegra-Lite Campaign
Passagio: Dror for Tumi at Salone del Mobile
Posted on April 17, 2012
'Passaggio' is an installation marking the launch of the Dror for Tumi collection of bags. It is a dark, surreal thriller that begins in Cambridge then races across Europe, shot on location in France, England, Austria, Switzerland and Italy.
Direction: Jules Wright
Photography: Thomas Zanon-Larcher
Read more on the event at MOST.
Hong Kong Sneak Preview of Tumi Collection
Posted on March 30, 2012
On March 15th, Dror gave a sneak preview of his 11 piece luggage collection for Tumi, at the ILIVETOMORROW Gallery in Hong Kong.
See more photos of the event at Hypebeast.
Peacock Chair at the Metropolitan Museum
Posted on December 22, 2011
Dror’s studio is pleased to announce the acquisition of the Peacock chair by the Metropolitan Museum of Art. One of Dror’s iconic pieces, the chair is now on display at the Lila Acheson Wallace Wing of the museum.
Posted on November 7, 2011
For a video interview with Dror, Complex Magazine visited the studio and asked him about how his favorite childhood toys
inform his designs.