Redefining & reimagining the future of

We believe that every design should begin with a creative holistic vision.
Vision governs projects and is the driver for success.

When problem-solving or rethinking tired typologies, Dror starts by questioning everything. Once a direction is decided, we build the right team of collaborators to address the challenge, improve experiences and create value.

Share with us your dreams, challenges and new ventures:


New York product designer Dror Benshetrit teamed up with legendary luggage design brand Tumi to create a fresh design for this season's new line, whilst the Wapping Project's director Jules Wright was commissioned to create an unusual campaign for the launch of the collaboration. The result was a Dror for Tumi installation at Tom Dixon's MOST, featuring a short film entitled 'Passaggio' which documented a dark and surreal journey from Cambridge to Milan.

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